What Is Sales And Marketing Pdf 1 MARKETING 1 1 DEFINITION OF MARKETING Marketing is the process of communicating the value of a product or service to customers for the purpose of selling that product or service Marketing can be looked at as an organizational function and a set of processes for creating delivering and communicating value to customers and customer
Sales basically follow a fragmented and product oriented approach whereas marketing follows an integrated and customer oriented approach Sales focus on maximizing the seller s profit but marketing focuses on generating profit through customer satisfaction Sales follow the push strategy and marketing follows the pull strategy Marketing is the management process responsible for identifying anticipating and satisfying customer requirements profitably What is marketing Every product we buy every store we visit every media message we receive and every choice we make in our consumer society has been shaped by the forces of marketing
What Is Sales And Marketing Pdf
What Is Sales And Marketing Pdf
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Marketing is a societal process by which individuals and groups obtain what they need and want through creating offering and freely exchanging products and services of value with others Philip Kotler According to the Marketing Guru Philip Kotler Marketing is a social and managerial process by which individuals and organization get what they need and want through creating offering and exchange products of value with others
Sales and marketing integration is important in reducing inter functional conflict creating customer trust satisfaction and improving overall performance of organization The terms sales and marketing are often used synonymously with one another However they are both unique in respects to the goals and tasks that each profession strives towards This E Book is a brief introduction to the difference between Sales and Marketing and how they co
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Marketing strategy Through the use of this tool the a mer and the seller When properly understood and utilized this mix ribution system A successful marketing strategy must have This paper delineates the distinctions and interconnections between marketing and sales emphasizing that marketing adopts a macro perspective on market dynamics while sales focuses on specific customer interactions
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https://courses.aiu.edu › MARKETING AND SALES
1 MARKETING 1 1 DEFINITION OF MARKETING Marketing is the process of communicating the value of a product or service to customers for the purpose of selling that product or service Marketing can be looked at as an organizational function and a set of processes for creating delivering and communicating value to customers and customer
https://educationleaves.com › difference-between-sales-and-marketing
Sales basically follow a fragmented and product oriented approach whereas marketing follows an integrated and customer oriented approach Sales focus on maximizing the seller s profit but marketing focuses on generating profit through customer satisfaction Sales follow the push strategy and marketing follows the pull strategy
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